HOMAGE TO
EMIL RUDER
TYPOGRAPHY
For my second-semester Typography course, the aim was to create an overarching and flexible typographic and graphical system.
Finding a Key Visual was therefore a defining task. The Key Visual was developed by taking the negative space of the letter ‘E’ and transforming it into a variable shape. I decided to base my brochure on the persona and works of Swiss typographer Emil Ruder, who has been a fundamental source of inspiration for me. The goal was not to create an autobiographical piece, but rather to integrate his design philosophy into my work.